Content Marketing Strategist

Victoria Oliveira

Victoria is a skilled Marketing Specialist with a unique blend of experience in journalism and digital marketing, enriched by certifications in product ownership and management. Based in New Orleans, Victoria now contributes to The Next Energy Technology, Inc.,
About Victoria

At The Next Energy Technology, Victoria specializes in strategic product positioning and market research. She oversees product launches, ensuring they align with business goals and resonate with customer needs. Her expertise integrates thoughtful content creation, designed to educate and engage customers throughout their journey.

Previously, at Capgemini, Victoria led cross-regional teams in Latin America, spearheading digital initiatives for BASF and successfully developing a marketplace that drove user adoption through tailored product offerings. Her approach balances market insights with agile product development, aligning strategy with measurable outcomes in digital transformation.

Victoria brings deep expertise in customer insights and data-driven decision-making, using analytics to refine content, enhance product features, and drive engagement. At The Next Energy Technology, Inc., she develops knowledge-based content—including tutorials, customer testimonials, and feature descriptions—to improve user understanding and satisfaction.

With a foundation in journalism, Victoria’s strong communication skills enable her to effectively engage stakeholders, streamline project execution, and refine product strategies. Whether leading cross-functional teams or optimizing product-market fit, she remains committed to innovation, customer-centricity, and delivering measurable success.

 

Strategic Product Positioning & Market Research

Victoria excels in aligning product launches with business goals and customer needs, ensuring market success through data-driven insights and compelling content strategies.

Leadership in Digital Transformation

With experience leading cross-regional teams, she has driven user adoption and marketplace success by integrating market insights with agile product development.

Customer-Centric Innovation

Victoria leverages analytics and customer insights to refine content, enhance product features, and create knowledge-based materials that improve user engagement and satisfaction.